Hi. I am Daniel Bausch

visual designer&

art director

prompt engineering

visual identities

custom typography

UI&UX Design

Welcome! I am Daniel Bausch, an experienced visual designer and art director based in Hamburg, offering a suite of services in graphic design, branding, and custom typography. With a diverse portfolio spanning cultural organizations to high-profile companies, I am adept at meeting a wide range of client needs with utmost satisfaction.

Let’s collaborate to create design solutions that not only meet but exceed expectations, blending innovative design with a deep understanding of your unique brand story.

AI image prompting

instagram portfolio



  • XD


mc messer

visual identity


36 days of type

letter design


streetdreams festival

visual identity


field studies

personal work


solid type




image prompting



visual identity



image prompting



visual identity


R medley

personal project


posters 23|24

personal project


type exploration

personal project


poster jobs





creative value and originality

I assist brands in unlocking their full potential, crafting unique and original visual representations.
creative value

Creative value, in my perspective, is embodied in products born from original thinking, products that carry intrinsic worth, usefulness, and significance. This entails ideas and outcomes that aren’t obvious but rather fresh and imaginative. They don’t originate from just any mind and can’t be visualized by every hand.


As a freelancer designer, my commitment is to craft visual experiences that resonate, engage, and leave a lasting impact in the ever-evolving landscape of the creative industry. I’m driven by a passion for innovation and a dedication to producing work that not only speaks to the present but also endures the test of time.

next gen empowerment

I empower young adults to gain proficiency in contemporary media, visual design and tools. Through training and workshops, I nurture their creativity, helping them unleash their full potential.

motivational support

Working with young adults often involves more than just conveying theoretical knowledge or imparting practical skills. It’s about instilling confidence, courage, and motivation in participants to fuel their creative endeavors. Instead of a strict focus on end results, the emphasis lies in nurturing and evolving their creative processes.

process focused work

Participants are encouraged to tread new paths and experiment, stepping out of their comfort zones and embracing challenging situations. While there’s a conceptual framework underpinning their creative work, it’s not the primary focus. It’s perfectly acceptable to be dissatisfied with the outcome and use the process as a learning experience. This approach fosters the development of ideas, execution, and evaluation. Moreover, it bolsters self-assurance and trust, as frustration from not achieving predefined goals is significantly reduced. This mindset paves the way for progressive growth driven by intrinsic motivation.

next gen empowerment

– Media Education Focus: I specialize in media education, guiding young adults to navigate the ethical landscape and grapple with the concepts of responsibility and the accuracy of information sources.

– Combatting Fake News: My work includes equipping participants with the skills and knowledge to critically assess information in the age of Fake News and misinformation.

– Harnessing AI: I educate on the implications and use of Artificial Intelligence (AI) in the media landscape, helping young adults understand its impact and ethical considerations.

– Empowering Creativity: I empower participants by teaching them tools and techniques to translate their visions into tangible outcomes, fostering creativity and innovation.

– Cultivating New Ideas: Through my programs, I encourage the development of fresh ideas and concepts, nurturing a mindset of continuous innovation among participants.


In consultation with you, I can offer customized workshop concepts that enable participants to work with current AI models and qualify themselves in the basics of prompting for text-to-image models. Participants will learn to infuse originality into their work to create unique pieces that stand out from the crowd. Please feel free to contact me personally, and together we can formulate an individualized concept that fully meets your needs.

experimental AI-CO-Creation Workshop

through the
looking glass

The workshop aims to provide participants with practical skills in handling AI technologies to expand and enrich their artistic projects. Particular emphasis is placed on the importance of a playful attitude towards experimentation, originality, and an innovative approach in the working processes.


AI competence

In cooperation with Fraunhofer UMSICHT, we’ve opened up fresh horizons for young minds, fostering their visions for a brighter future, powered by AI and expertise in urban climate enhancement.


The photographs were taken for the “one and twenty” competition for 2023. Elena Blasquez won the “Shortlist” award category with her project.


The Kunstcamp Ruhr is a talent development program run by the Regionalverband Ruhr (RVR) in cooperation with the cities of Bochum, Dortmund, Duisburg, Gelsenkirchen, Hagen, Hamm, Herne, Herten, Oberhausen, Unna and Wesel.


CHROMSCHWARZ, a hip-hop performance directed by Pottporus e.V. and helmed by Gordon Kämmerer, blends acting, rap, graffiti, and urban dance into a distinctive production. Featuring fresh beats, clever punchlines, and captivating choreography, it celebrates the uniqueness and lifestyle of Ruhr area hip-hop, crafting a tribute to this vibrant culture.

AI photography

Text-to-image models and AI photography mark a turning point in digital creativity. While they offer numerous benefits, we must not overlook the challenges and ethical considerations. The future of photography lies in a harmonious coexistence of traditional art and innovative AI technology, where both fields can learn from and benefit each other.


Bagu resides and pens his lyrics in Langendreer, Bochum, Germany. Our aim was to authentically capture the local atmosphere and surroundings, without excessive embellishments. The beat for his track ‚Selbe Leier‘ was crafted by Fabrique Legere.


„Allowing for the book, after all, being a parody, something like 1984 could actually happen. This is the direction the world is going in at the present time. In our world, there will be no emotions except fear, rage, triumph, and self-abasement…“